How To Steal From Whole Foods

I can eat now!!

Thought Catalog

Sodanie CheaSodanie Chea

I have probably stolen more from Whole Foods markets than any living person; I’ve also probably spent more money there. Whole Foods is the only place I spend money. When I look at my bank statement, it is Whole Foods, Whole Foods, Whole Foods…as far as the eye can see.

When I started working on genius.com, Whole Foods was our first “angel investor” – without stealing all the food I stole from the Berkeley Whole Foods [1], I would never have been able to spend a year bootstrapping, working on the site full-time.

When genius.com got funding, I demanded comped Whole Foods before I asked for a paycheck. During Y Combinator we would get about $500 of groceries a week delivered [2] (I was addicted to gluten-free muffins at the time…).

As Genius.com grew, so did my Whole Foods appetite. When I resigned, I was in the habit…

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